Like many other three day trade shows, the last day of ICSC RECon is used by many of its participants for travel and those that remain behind are exhausted from the previous days’ activities and are marking time until they can dismantle their booths. However, there is another side to the third day. Those remaining are usually not rushing from meeting to meeting, and have the opportunity to sit down and have longer conversations and build relationships.
#LetsGetSmart, the Wednesday Speaker Series at ICSC RECon was conceived by David Perlmutter of Perlmutter Properties and QuantumListing, and Brian Donovan of Donovan Real Estate Services to capitalize on this aspect. Several years ago, Brian began bringing a great bottle of wine over to the Perlmutter Properties booth, to be enjoyed by all those present, as they did a informal review of the previous few days activity at RECon. Then, a couple of years ago, they started introducing In-N-Out Burgers to the dialogue. In 2016, Mike McClure of Ad Art Sign Company and Chuck Dietz of the Dietz Partnership sat down with them to have a lengthy discussion about the show and trends in retail architecture and sign design.
After the 2016 show concluded, David and Brian decided to create a program with several speakers from different aspects of the retail real estate industry and invite the convention stragglers to sit down for an incredibly interesting experience that has not previously been provided on day 3 of RECon. Due to the intimate nature of the setting, participants were able to engage in a dialogue with industry leaders. Not only were we treated to thoughtful presentations by the speakers, but we were also given the opportunity to ask questions. The In-N-Out Burgers and a couple of great bottles of wine were the proverbial icing on the cake.
Thanks to the speakers, participants and hosts of #LetsGetSmart17. It was an incredibly informative and entertaining event in a relaxed setting. There is no doubt that the goal of exchanging information and forging new relationships was met. We’re already looking forward to #LetsGetSmart18!
Watch Doug Jerum, Managing Partner of Ferrara Jerum International
Watch Liz Holland, CEO of Abbell Associates LLC and 2016-2017 ICSC Chairman
Watch Andrew Bermudez, CEO and Co-Founder of Digsy AI
Watch Pamela Flora, Director of Real Estate at Cushman & Wakefield
Watch Craig Wood, Vice President of AMP Technologies
Watch Mike McClure, Senior Account Executive at Ad Art Sign Company
Watch John Sherry, Director of Client Services at AMP Technologies